E-commerce SEO Audit Tool
Audit your E-commerce site in 30 seconds. Find the meta, schema, performance, and crawl issues that E-commerce ships with by default, with copy-paste fixes for each.
No signup. No credit card. Works on any public E-commerce site.
140+ checks
Meta, schema, Core Web Vitals, mobile, security, every Google ranking signal.
Lighthouse-accurate
Same engine Google uses in PageSpeed Insights. Real numbers, not approximations.
30-second scan
Parallel workers, no queue. Scan a 500-page site in under 3 minutes.
Copy-paste fixes
Every finding ships with the exact snippet, ready to paste into your CMS or codebase.
The 6 most common E-commerce SEO issues
What we find on the average E-commerce site within the first scan.
Faceted navigation indexing chaos
Filter URLs (?color=red&size=l) crawled and indexed as separate pages.
Missing Product schema with reviews + price
Lose rich snippets, stars, price, availability, in search results.
Out-of-stock products returning 200
Should return 404 or include availability:OutOfStock schema.
Thin category descriptions
Category pages with only product grids and no description get ignored by Google.
Duplicate product titles across variants
Color/size variants all named 'Red shoe' compete with each other.
Slow product pages from too many images
10+ product gallery images all loading on first paint.
Why a E-commerce-specific audit matters
- E-commerce SEO is its own discipline, generic tools miss the category, filter, and variant traps.
- Tailored findings for Shopify, WooCommerce, BigCommerce, Magento, custom builds.
- Crawls full product catalog up to 10,000 SKUs on Pro.
- Flags soft 404s, OOS products, and variant cannibalization specifically.
How the audit works
Paste your E-commerce URL
We crawl up to 500 pages, public, no auth, no agent install.
Review E-commerce-specific findings
Findings grouped by issue type and tagged with E-commerce-specific locations and fixes.
Apply the copy-paste fix
Each finding ships with the exact snippet, file, and admin path.
Re-scan to confirm
Free re-audit any time. Schedule weekly on Pro to catch regressions.
Audit other platforms
SEO guides to pair with your audit
Run a Free SEO Audit in 5 Minutes (2026)
Step-by-step walkthrough for running a free SEO audit on any website, what to scan, how to read the report, and which fixes move the needle first.
Best Free SEO Audit Tools in 2026
We benchmarked 12 free SEO audit tools on accuracy, speed, and what they actually fix. Here's the shortlist that's worth your time.
The 2026 WordPress SEO Checklist
A practical WordPress SEO checklist covering technical setup, on-page, schema, and Core Web Vitals, with the exact plugin and fix for each item.
E-commerce SEO audit, FAQ
Is the E-commerce SEO audit really free?▼
Yes. Run a full audit with no signup, no card. The free tier covers single-page audits and the top 50 pages of any E-commerce site.
Do I need to install anything on my E-commerce site?▼
No. The audit crawls your public site the same way Google does, no plugin, no app, no agent.
What E-commerce SEO issues will it catch?▼
140+ checks: meta tags, structured data, Core Web Vitals, mobile usability, security, crawlability, image optimization, sitemap accuracy, and E-commerce-specific traps.
Can it auto-fix issues for me?▼
Auto-fix isn't available for E-commerce (no third-party write API). Every finding ships with the exact snippet to paste in 30 seconds.
How is this different from E-commerce's built-in SEO tools?▼
Built-in tools usually check 8, 12 on-page items per page. FreeSEO runs 140+ checks across the entire site, including performance, structured data, security, and E-commerce-specific edge cases.
Will it work for my staging or password-protected site?▼
Public sites only, the audit needs to crawl pages anonymously. For staging, deploy to a public preview URL and audit that.
Stop guessing why your E-commerce site isn't ranking.
Run a free E-commerce-tailored audit in 30 seconds. No signup, no card.
Run E-commerce audit