Medium impactContent
Thin Content
Pages with under 300 words struggle to rank. Here's how to identify and either expand, merge, or remove them.
What it means
Pages with very little unique content — typically under 300 words of body text.
Why it matters
Thin pages can trigger Google's quality filters, drag down sitewide rankings, and waste crawl budget.
How to fix it
- List flagged thin pages.
- For each: expand with substantive content, merge with a related page, or noindex/remove.
- Don't pad with filler — add real value (FAQ, examples, data).
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Frequently asked questions
Is word count a ranking factor?
Not directly. But thin pages rarely satisfy intent, and Google rewards pages that do.